Profile
✦ Munich, GER
31. Born and raised in Medellín, Colombia.
For approximately 9 years in the business finding solutions that connect people with what they're looking for always fuels my passion. I aim to capture the connection between good design and the human element behind it, emphasizing the genuine emotions that seal that effective bond.
I’d describe myself as an emphatic person, nature/animal lover, vegan, lgtbiq+ who finds inspiration on every corner.
Digital Strategy, Branding, CRO, User Behavior, UI/UX, Web Design, Wireframing, Motion
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Experience
Graphic Designer
REV
Jan 2021 - Present
(3 yrs 8 mos)
San Francisco, USA - Remote
REV is an online marketing company specializing in SEO and CRO projects, focusing on research-driven copywriting to improve search engine visibility and maximize customer conversion. As part of the creative team, I collaborated with Optimization, Development, and Content teams on exciting projects, including site updates, testing navigation strategies, email marketing, local rebranding, and creating content that significantly boosted site growth over the past year.
User Experience Designer
Digital Bearhug
Jul 2019 - Nov 2020
(1 yr 5 mos)
Seattle, USA - Remote
As a UX/UI Designer at a newly established Seattle-based Digital Advertising agency, my role involved web design, UX optimization, branding, CRO optimization, and digital marketing. We optimized site navigation through heuristic evaluations, tests, and tracking, while also tackling the challenges of brand building and site creation. Additionally, we passionately created effective digital advertising campaigns for our clients.
Graphic Designer
Rappi
Jan 2018 - Jul 2019
(1 yr 7 mos)
Medellín, Colombia
As a designer of dynamic content in a fast-paced media environment, I thrived in teamwork and high-pressure projects.
Being part of the Medellín regional team right when the company expanded faster than ever was an incredible experience. I was able to design visual assets for ATL and BTL campaigns shown in Mexico, Uruguay, Chile, Ecuador, and Colombia.
Recommendations
"Camilo is a talented, efficient, and proactive designer. We worked together on the BREV project and I can say his contribution was key to achieving the results we were aiming for. He really owned the BREV template from the start and made sure the other designers had everything they needed to format the pages so we could maintain the same standards for all reviews. He was always helpful and willing to find the best solutions for any issues. I was impressed by his proactivity, problem-solving and communication skills. I wouldn't hesitate to assign him other important and complex projects in the future."
Priscila Zigunovas
REV - 2024
"I had the opportunity to work with Camilo for a year and I never stopped surprising about his skills, his creativity is unlimited, he is organized, agile, he's passionate about UX and he manages as his second hand After Effects, Photoshop and Illustrator. Also, he is the best branding creator that I have ever met.
We build really successful campaigns together, I really enjoyed and learned a lot working by his side, he is not just a great professional but is also a really easy going person. I highlight his good execution capacity and the balance that he brings to the business"
Mariana Serna
Digital Bearhug - 2020
"I had de opportunity to work with Camilo being part of the Rappi local team. He's a proactive and creative designer. Camilo would be a great fit for any team cause he is a critical thinker willing to accept directions without compromising his ability to challenge them constructively if there is a better way to do them."
Simón Vélez
Rappi - 2019